DBL Franchise
Williston Roughnecks
Fueled by Grit.
Built around oilfield toughness and western Dakota grit, the Williston Roughnecks represent work ethic, strength, and pride.
Market Identity
Williston brings oilfield toughness, western Dakota pride, and a gritty work-first basketball identity.
Brand Colors
Orange. Black. Steel. Industrial, tough, and fueled by grit.
Future Features
Roster announcements, uniform concepts, team sponsors, schedule releases, and franchise news coming soon.
Franchise Partnership Opportunities
Sponsor The Roughnecks
Connect your business with Williston’s DBL franchise through team partnerships, branding opportunities, and community engagement.
Submit Team Sponsorship Inquiry